Styrene-Free Beauty: Schwan Cosmetics’ Sustainable Beauty Packaging Must-Have
Sustainable beauty is more than a trend—it’s a movement. Slow growing, but: companies are catching up:
Schwan Cosmetics is leading the way with new styrene-free, glossy PET containers and ABS-free pencils that don’t compromise on performance or style. These innovations protect even the most sensitive formulas and come without the premium price tag that is normally associated with chic, eco-friendlier pacakging. As more brands follow suit, eco-friendly packaging is becoming the new normal in beauty. And it’s about time. Packaging makes up a big part of the product to market. After all, up to this point — consumers purchase mostly with the eye. — A feeling a product conveys when seeing it on the shelf. But the more conscious consumers become, and start, seeing differently — namely from a perspective that perceives the soul of a product, meaning whatever went into the product in manufacturing such as: where the materials came from, how they were extracted, the intent of the product development — was it intended to be really good for a human — or intended to be a fast money maker only; was the packaging made to deceive or make the consumer feel good in a sincere way? All these little actions make up the energy behind a product.
You feel when a product is made with love.
The more we’re getting into this new , higher way of seeing - the more we change how we perceive packaging as consumers. The faster companies catch onto that, the better it is: for economics, the planet and us , the people, as consumers.
Ready to make your routine greener? Discover how packaging choices are shaping the future of beauty.
#SustainableBeauty #SmartSustainabilityShow